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What Founders Get Wrong about Sales and Marketing

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Doing Well by Doing Good? One Industry’s Struggle to Balance Values and Profits

Few companies wrestle with their moral mission and financial goals like those in journalism. Research by Lakshmi Ramarajan explores how a disrupted industry upholds its values even as the bottom line...

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COVID Tested Global Supply Chains. Here’s How They’ve Adapted

A global supply chain reshuffling is underway as companies seek to diversify their distribution networks in response to pandemic-related shocks, says research by Laura Alfaro. What do these shifts mean...

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Can Sustainability Drive Innovation at Ferrari?

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HBS Faculty Books of 2023: Find Happiness, Fix Things, and Fail Well

From authoritarian regimes to social responsibility, we take a look back at some of the new books by Harvard Business School faculty members this year.

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$15 Billion in Five Years: What Data Tells Us About MacKenzie Scott’s...

Scott's hands-off approach and unparalleled pace—helping almost 2,000 organizations and counting—has upended the status quo in philanthropy. While her donations might seem scattershot, an analysis of...

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15 Podcast Episodes That Grabbed Listeners in 2023

Harvard Business School podcasts gave listeners an inside view of Twitter, Google, and Apple, and featured executives from BlackBerry, LinkedIn, and Volvo, to name a few. Here are some of the year's...

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The 10 Most Popular Articles of 2023

The most-read stories about Harvard Business School faculty research reflect a year filled with both excitement and concern about the influence of generative artificial intelligence on the workplace,...

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10 Trends to Watch in 2024

Employees may seek new approaches to balance, even as leaders consider whether to bring more teams back to offices or make hybrid work even more flexible. These are just a few trends that Harvard...

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Should Businesses Take a Stand on Societal Issues?

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Do Boomerang CEOs Get a Bad Rap?

Several companies have brought back formerly successful CEOs in hopes of breathing new life into their organizations—with mixed results. But are we even measuring the boomerang CEOs' performance...

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Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year

Companies across industries rushed to adopt ChatGPT last year, seeing its potential to streamline tasks formerly handled by people and vendors at much higher cost. As generative AI enters its next...

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Could Clean Hydrogen Become Affordable at Scale by 2030?

The cost to produce hydrogen could approach the $1-per-kilogram target set by US regulators by 2030, helping this cleaner energy source compete with fossil fuels, says research by Gunther Glenk and...

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Technology and COVID Upended Tipping Norms. Will Consumers Keep Paying?

When COVID pushed service-based businesses to the brink, tipping became a way for customers to show their appreciation. Now that the pandemic is over, new technologies have enabled companies to...

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How SolarWinds Responded to the 2020 SUNBURST Cyberattack

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Psychological Pricing Tactics to Fight the Inflation Blues

Inflation has slowed from the epic rates of 2021 and 2022, but many consumers still feel pinched. What will it take to encourage them to spend? Thoughtful pricing strategies that empower customers as...

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Are Companies Getting Away with 'Cheap Talk' on Climate Goals?

Many companies set emissions targets with great fanfare—and never meet them, says research by Shirley Lu and colleagues. But what if investors held businesses accountable for achieving their climate...

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More Than Memes: NFTs Could Be the Next Gen Deed for a Digital World

Non-fungible tokens might seem like a fad approach to selling memes, but the concept could help companies open new markets and build communities. Scott Duke Kominers and Steve Kaczynski go beyond the...

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How to Keep Employees Productive: Support Caregivers

Three-quarters of US employees are balancing caregiving with their careers. If companies could prevent five of them from quitting, they could save $200,000. Joseph Fuller offers a seven-point plan for...

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Why Boeing’s Problems with the 737 MAX Began More Than 25 Years Ago

Aggressive cost cutting and rocky leadership changes have eroded the culture at Boeing, a company once admired for its engineering rigor, says Bill George. What will it take to repair the reputational...

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